Operations | Monitoring | ITSM | DevOps | Cloud

How to Create an AI Chatbot for Your Website?

Chatbots are starting to look fairly promising for businesses of all kinds. Customers today are keen to get things resolved faster than ever. Every startup out there is tempted to take the deal. But before jumping onto the bandwagon, you need to do some thinking as to what type of chatbot you must invest in. The decisive question being, which model of conversational AI perfectly aligns with the needs of your organization.

Why measuring things openly is the first step toward a stronger engineering culture

Most engineering leaders know they should be measuring more. What holds many of them back is a quieter concern about whether the organization is actually ready to see the numbers. This tension, however, did not keep Ganesh Datta, our co-founder and CTO, and Randy Shoup, SVP of Engineering at Thrive Market, from diving down this rabbit hole on the Braintrust podcast.

The Definitive AWS Outage Report 2025: Reliability Analytics and Cascade Impact

Amazon Web Services remains one of the most popular cloud providers, with 200+ services in 39 regions across the world. Like all providers, they have their share of outages. In 2025, IncidentHub detected 38 AWS outages, of which the one on October 20th had the most widespread impact affecting hundreds of SaaS providers simultaneously. Payments were disrupted, students lost access to classrooms, developer tooling degraded, and some IT teams experienced alerting gaps.

AI Agents in IT Operations: From Concept to Practical Value

Artificial intelligence has been a defining theme in IT operations for nearly a decade. Early AIOps initiatives focused on predictive analytics and anomaly detection, promising to reduce operational overhead and improve system reliability. While these capabilities delivered incremental value, they often fell short of transforming how operations actually functioned.

Fix Before You Replace: Smart Appliance Repair Tips

Kitchen gadgets and laundry units make life easy for busy families. Buying a new machine feels like the only choice when a fridge stops cooling or a washer starts to leak. Replacing expensive units costs a lot of money that could be spent elsewhere. Most modern machines have plenty of life left with the right care and attention. You can save hundreds of dollars by choosing to fix your current gear instead of shopping. Smart owners look at the parts before they look at a store catalog or a sales flyer.

Are Your Pages Competing Against Each Other? A Business Owner's Guide To Fixing Keyword Cannibalization

You put time into content, but the results feel scattered. This is a common issue identified by SEO experts helping Ohio businesses, and it often traces back to keyword cannibalization, where multiple pages target the same search term and force Google to choose which one should rank. When that overlap is addressed with a clear strategy, those competing pages can be transformed into a stronger, more focused path to better rankings and qualified leads.

Technology behind modern video communication platforms

Over the last decade, video communication has evolved from a convenient tool into an everyday necessity. People use it for work, learning, casual conversations and even medical consultations. This rapid adoption has pushed companies to upgrade the underlying communication technologies, making video calls smoother, faster and far more interactive than they used to be. According to several industry reports, global usage of online video services increased by more than 300% between 2019 and 2023, which demonstrates how essential these platforms have become.

Top tips: Think it's a recommendation? It might be an ad

Top tips is a weekly column where we highlight what’s trending in the tech world and list ways to explore these trends. This week, we'll be looking at ways we can spot ads disguised as recommendations in today's influencer era. These days, it's getting harder for me to distinguish between an ad and a recommendation.

What is an escalation policy? (And why every team needs one)

An escalation policy is the route an incident takes after it triggers. It lays out who gets alerted first and sets a wait time. If nobody responds, it moves the incident forward to the next person. The word “escalation” is worth pausing on. When an incident triggers and the first person doesn’t respond, the incident doesn’t sit and wait. It moves to the next person and keeps moving until someone picks it up. That forward movement is the escalation.

A compass for designing your escalation policy

The first time you sit down to design an escalation policy, it can feel a little like a crossroads. You know incidents need to reach the right people. You just aren’t sure which structure makes the most sense. Should you route by severity? By who’s available? Or by team? There’s no single right answer. Think of this guide as a compass. A compass doesn’t tell you exactly where to go. It helps you orient yourself based on where you already are.