To hear Ehab Tarabay explain it, the need for retailers to continue evolving their digital operations is an age-old problem. I recently hosted Tarabay, head of workplace IT services at TMF Group, on our That’s Great IT podcast. As an avid information technology specialist with a track record of more than 20 years in the technology field, he had a unique perspective to share about the shift that’s happening in retail right now.
Modern retail businesses have a lot on their plates. IT infrastructure needs to work spotlessly to provide exceptional user experiences. Even the tiniest system bug can result in shopping cart abandonment and bring the workflow to a standstill. Instead of waiting hours for an IT technician to arrive and fix the problem, tech-savvy retail businesses rely on you – a remote IT support provider.
AI/ML is reinventing the reality of many industries, including retail. From brick-and-mortar stores to online marketplaces, retail companies are all increasing their investments in artificial intelligence, in order to gain a competitive advantage, better understand their customers and solve some of their long-lasting problems.
We recently featured in Ecommerce Age. If you missed the write up, you can catch up in full, here… As ecommerce continues to outdo the high street, Black Friday sales are becoming as much of a tradition as Christmas dinners. But shoppers are very influenced by external factors, from the economy to website experiences. We outline the key ecommerce challenges this Black Friday…
The holiday shopping season is one of the most stressful periods for operators of retail and ecommerce businesses, as the seasonal surge of holiday shoppers can put massive amounts of stress and strain on even the most well-architected websites. Here’s a recent example from 2021: The Office Depot website suffered an outage during Cyber Monday that knocked the online shop offline for hours, impacting the ability of customers to place orders online.
Without an online presence, running a business is no longer possible. You can't rely on only social media to reach out to people and provide all information related to your business. From products, descriptions, prices, and functioning hours. People look for everything online. If you have products or services, you need at least a small business website to let people know what you deal with. It surely helps you provide a market, reach more customers, and gain popularity in just a short period.
This year, global ecommerce transactions are expected to grow by over 12% during the 2022 holiday season. As the industry continues to rely more on ecommerce, retailers are looking at new ways to improve customer experience and provide a safe and secure shopping journey. In an increasingly competitive space, many retailers are leveraging their data assets to accomplish more, spark innovation, create more personalized experiences, and drive higher conversion rates.