How Playbooks improve customer service delivery, agent productivity
We all know one bad experience can impact a customer’s perception of—and even willingness to deal with—an organization going forward. That’s why so many companies, in virtually every industry, have made investing in customer experience (CX) a top priority, according to ResearchAndMarkets.com. The problem is, for any given organization, there are a number of customer service processes along the entire life span of an interaction that need to be looked at and made great.