Operations | Monitoring | ITSM | DevOps | Cloud

Bridging East and West in today’s digital landscape takes more than connectivity – it requires navigating regulations, geopolitics, and the rise of AI. In this episode of Uplink, Elena Chernykh, Head of Europe Enterprise Sales at CITIC Telecom CPC, joins Michael Reid to discuss how enterprises can thrive in a world where data sovereignty and AI demands are reshaping infrastructure.

• Residential and business service strategies Mitch Simcoe (Sr. Director IPO Solutions | Ribbon) & Terry Chevalier (Found and Managing Director | Sunstone Associates)

Your infrastructure metrics are all green. The code is clean. But support tickets are rolling in. What’s going on? The problem: traditional monitoring tools stop at your infrastructure. They don’t tell you if the user can actually complete their task. As @gerardo explains, the objective of a car is not to have the correct tire pressure or gas levels... it’s to get from point A to point B. User experience works the same way. What’s the point of having green metrics when your users are not experiencing the same thing?

In this episode, Head Nerd Stefanie Hammond sits down with N-able Growth Strategist David Tapiero to unpack the real-world challenges MSPs face today—from tool sprawl and outdated backup strategies to rising costs and low margins. You’ll discover how adopting a cloud-first solution like Cove can help MSPs streamline operations, boost profitability, and build cyber resilience. For even more, register for the upcoming webinar: Rethink Backup or Get Left Behind (live on 10 September).