I’ve spent most of my career building and optimizing cloud, on-prem, and data platforms for growing companies. It’s been an amazing journey so far. Through it all, FinOps has become more than just a methodology for me (Fred FinOps didn’t just come from my love of the Flintstones, though I do appreciate a good cartoon). It’s a community, a discipline, a tribe I’ve come to call home. Lately, some tough questions have kept me up at night: These challenges got me thinking.