SEO

statuscake

The ultimate Google Algorithm update checklist for your website

As we are all well aware, this month Google will be updating its algorithm with the aim of improving the user experience. With these changes, however, it’s reported that many of the top-ranking websites will be affected, meaning they need to take action now to ensure all of the hard SEO work they’ve done is not lost.

rapidspike

Core Web Vitals: Google's Upcoming Ranking Changes

From 1st May 2021, Google will start judging your website based on a new set of performance metrics called Core Web Vitals. This initiative is focused around user experience and will become part of Google’s ranking algorithm. Failing them is bad, getting them right is a huge opportunity. Only 23% of businesses currently pass these tests consistently, so organic SEO will be negatively impacted for the large majority of companies.