Collabs for the Win: How Cross-Promotion Drives Instagram Likes and Engagement
If you're looking to increase your reach on social media, cross-promotion is key. By collaborating with influencers who share your audience, you can expose your brand to new followers and drive engagement. One effective strategy is to partner with influencers who have similar interests or values. For example, if you run a fitness account, you might collaborate with a yoga instructor or nutritionist to offer your followers a wider range of content. This not only provides value to your audience but also introduces your brand to new followers who may be interested in your content.