Cloud spend is a significant line item in every company’s IT budget, and controlling it is especially important in today’s challenging economic climate. A steep decline in share prices, valuations, and a slowdown in venture capital funding have led CEOs to cut costs within their large line items, reduce their workforce, and reevaluate their unit economics — especially their margin per customer. The question is, how many organizations know their margin per customer?

We are excited to share that Anodot’s Cloud Cost Management solution has been named a Challenger and Fast Mover in the 2022 GigaOm Radar for Evaluating Financial Operations (FinOps) Tools report.

More enterprises are adopting cloud computing to ensure that they can accelerate innovation, stay competitive, and enjoy cost savings. This trend has only increased in the last two years with the rise of remote work necessitated by the COVID-19 pandemic. With the rise of cloud adoption, multi-cloud and hybrid cloud deployments are increasing in popularity as well. According to a Gartner survey, 81% of survey respondents are using two or more cloud providers.

As a member of the FinOps organization, Anodot is excited to sponsor the upcoming FinOps X event in Austin, TX. Anodot’s mission has always been to help organizations solve one of the most recognized challenges associated with public cloud adoption — cost control and optimization. Every feature of our Anodot cloud cost management platform has been built by taking a core FinOps market concern and working backward to deliver a capability that fills that need.

Most companies today have a “cloud first” computing strategy. According to Foundry’s April 2022 report outlining their 2022 Cloud Computing research, 92% of businesses globally have moved to the cloud. What’s more, the percentage of companies with most or all of their IT infrastructure in the cloud is expected to leap from 41% today to 63% in the next 18 months. As companies move more workloads onto various cloud platforms, cloud budgets continue to increase.

96% of companies now use or are in the process of evaluating Kubernetes. As the maturity and complexity of Kubernetes environments grow, costs quickly spiral out of control when an effective strategy for visibility and optimization is not in place.

As the complexity of Kubernetes environments grow, costs can quickly spiral out of control if an effective strategy for optimization is not in place. We’ve compiled expert recommendations and best practices for running cost-optimized Kubernetes workloads on AWS, Microsoft Azure, and Google Cloud (GCP).

Optimizing Kubernetes costs isn’t an easy task. Kubernetes is as deep a topic as cloud (and even more complex), containing subtopics like: That’s a lot for a busy DevOps team to understand and manage, and doesn’t even consider that line-of-business stakeholders and finance team members should have some understanding of each cost driver’s function and importance to contribute to a successful FinOps Strategy.

The high volume and high rate of transactions in the adtech market pushes vast amounts of data through the entire ecosystem, 24×7. Regardless of its place in the market – advertiser, ad exchange, ad network, or publisher – each has thousands or even hundreds of thousands of metrics that measure every aspect of the company’s business. Monitoring these metrics can prevent incidents from impacting the business.

There are few organizations left today without some of their business operating in the cloud. A recent IDG Cloud Computing Study found that 92% of businesses globally moved to the cloud. According to Gartner, cloud adoption spending will surge to about $482 billion by the end of 2022. Most companies make the move to take advantage of the speed, innovation, and flexibility offered by cloud computing solutions. Operating in the cloud can also provide cost savings and improved productivity.