In this current age of the Internet, it’s a common practice to build a website to run your online business. With the networks all around the world, theoretically, you can do business boundlessly. However, like each country has its boundary, the world of Internet is not a world without any control. In fact, every country has its own laws and rules toward this virtual world. And the case is especially different, when China’s Internet environment is involved.

As companies decide whether or not to move ahead with an “everything in the cloud” strategy for providing consumer-facing applications, enterprise applications are also getting a new shape with web-based applications to support internal business operations. These applications live inside the private network of the organization and often have role-based access.

Did you know that around 306 billion emails have been sent globally every day in 2020 and about 45 percent of all emails received are spam. Even more surprisingly, websites that are marked as spam on email portals lose 95 percent of their traffic. Email servers tend to blacklist certain IDs as spam based on their content. And for companies marketing their business via emails, 36 percent of the total spam messages across the globe are attributed to advertising content.

Secure Sockets Layer, or SSL, is a global security standard technology that is being adopted by a number of different organizations across the globe. Essentially, SSLs are small data files containing a cryptographic key. This key carries important information about the organization using it. Around 600,000 websites have installed SSL certificates for security.

SaaS businesses are built upon the simplicity of computing, storage, and networking they provide to their users. Web and mobile applications provided by SaaS businesses are meant to be straight forward to consume for users. However, it’s important to deliver an excellent experience to your users who rely heavily on your reliability and performance. Service Level Agreements (SLA) plays an important role here.

ADFS (Active Directory Federation Services) is a solution from Microsoft for single sign-on (SSO) functionality. It is used by organizations that have their users on Windows Servers to provide authentication and authorization to web-based applications or services outside the organization. ADFS implements federated identity and claim-based access control to authenticate and authorize users, thus maintaining security.

The entire country of China’s internet connectivity is shielded by the Great Firewall (GFW). There are three state-owned ISP providers, China Unicom, China Telecom, and China Mobile, that control internet in China. Essentially, all traffic between China and the rest of the world goes through a few national level and a handful of core level access points in different regions.

Having a functional and operative website is a critical asset. A well-optimized and smart website can act as a revenue generating machine. The idea is to attract more visitors for your site, increase web page traffic, and then make sales or conversions on the main page. There is, however, a lot of competition in the online world. And to get your audience to land up on your page might still be an issue. This is where you could lose out on a lot of money from the pages.

Bounded to service level agreements (SLAs), vendors must monitor performance of their SaaS-based solutions for an optimal user experience. Monitoring performance of a SaaS-based solutions is a challenge since it varies extensively across user locations and geographies. These applications and their content need to travel a rigorous path of geography-specific variables (CDNs, local ISPs, etc.) en route to users. This level of complexity can eventually effect the experiences of end users differently.

SaaS-based businesses are on the rise more than ever. Old businesses are rushing to turn their legacy software into SaaS-based solutions and new businesses are popping up offering SaaS-based solutions to everything imaginable. SaaS-based solutions are made up of multi-layered complex architecture with both internal and external components that require strategic constant monitoring and optimization.

From the time that SaaS businesses were an emerging trend in the internet space, to them becoming its omnipresent component, the virtual world has witnessed a massive transition in a very short span. The SaaS market is expected to rise to $220 billion by 2022 from $134 billion in 2018, at a CAGR of 13%. This growth is expected as SaaS resolves the scaling challenges for a business, considerably decreases the total cost of ownership, and takes away the hassles of managing local hardware.

When a customer notifies you that your website is down, it has far more severe consequences than just embarrassment. Website downtime can mean loss of money, reputation, credibility and in a lot of cases, the overall feeling of security of your customers. As a survey report from Gartner showed website downtime can cost nearly $5,600 per minute to some companies. So, what are the issues that can cause website downtime, and how can you prevent it?

With the digital landscape shifting everything on the web, and companies fighting for better user experiences, your sites and applications are no longer just a part of your business, it is the business. But how do you to go about it and remain successful? This is where monitoring and performance management comes into the picture. Not only just for business people, IT teams have also a significant role to play in business growth and revenue optimization.

In the internet ecosystem of increasingly intertwined applications, when one application wants to perform some action on another application on the behalf of a user, a need arises of how to do this without sharing the password of one application to another. A common example of this is sign-in with Facebook by apps that want to post something on your timeline or want to access your Google Drive.