MSP Live Chat: Creating a Strategic Growth Plan for 2022

MSP Live Chat: Creating a Strategic Growth Plan for 2022

Nov 8, 2021

Have big ambitions for 2022? What about a formalized plan for getting your MSP to where you want it to go?

For many MSPs, the past two years have been a heady mix of a) unprecedented challenges; and b) furious growth. What's separated the fastest growing shops from the rest? The majority have put themselves in the position to be more proactive and strategic than the competition.

To help you do the same, we teamed up with Gradient MSP founder and channel veteran Colin Knox to talk strategic planning frameworks and share how to set your sights on the right targets and grow your MSP in 2022.

  • Hear Colin's approach to strategic planning that propelled his MSP to millions in ARR
  • Grab a strategic planning template for establishing your own 2022 core objectives and KPIs
  • Learn how to establish the right sales and marketing goals — and draft an action plan for hitting them
  • Hear from your peers re: what hiring, operations, and sales initiatives they're planning for 2022

0:00 Welcome

9:30 Colin's failed MSP & lessons learned

12:45 Reverse engineering growth

16:15 Delegating

19:50 Strategic hiring

26:11 Mitigating business risk

33:00 Planning for M&A

41:30 Strategic planning template

52:30 Salespeople or no?

55:00 Upcoming events

Access the resources doc we reference here: https://docs.google.com/document/d/e/2PACX-1vQM-swm-uQEfV5H5-sMEZqiG8Lwj-edTwzsn0QYJ8YMQ7PCGmvnvNTms1-8w6BVy3ZYlt1EwhpHmyg2/pub

Catch our previous Live Chat recordings and save your spot for future chats here: https://www.ninjarmm.com/msplivechats/