iOPEX

San Jose, CA, USA
2009
Jun 2, 2022   |  By Nagarajan Chakravarthy
What, how, and why? - Key benefits of retail media! What is retail media advertising? Any type of digital advertisement (text, display, video) placed on a retailer’s e-commerce platform or displayed as a response to a search is termed as retail media advertisement. The intent is to mimic the front of the aisle concept online to target users/buyers who visit e-commerce platforms and enable sales closures by placing relevant product ads at various entry and exit points.
Jun 2, 2022   |  By Nagarajan Chakravarthy
Stay ahead of the competition We have seen enough inferences from one of our earlier blogs that the retail media industry promises to show high market potential. This will influence retail companies to evolve new solutions to meet the marketing demands of the brands. Third and first-party customer data have been playing a major role to provide retail brands with the right demographics and customers to improve the audiences for driving brand awareness and acquisition.
Jun 2, 2022   |  By Nagarajan Chakravarthy
Become a necessity and not a choice to bring the right results In the recent blog, we were able to understand what retail media is and the associated benefits for retail brands.
Jun 2, 2022   |  By Nagarajan Chakravarthy
Growing Revenue = Right Message + Right Audience + Right Insights It is evident from the previous series of blogs that retail media networks, services, and advertising platforms are being rapidly used by various B2C advertisers to reach their potential buyers through various ad formats. There is growing need for every advertiser/market is to reach a maximum number of the intended audience to increase the return on ad spend (ROAS).
Jun 2, 2022   |  By Nagarajan Chakravarthy
The advertising industry is very competitive and with new players coming into the market the retail media platforms should clearly define their operational measures and address the challenges in terms of scalability, technology integration, and the ability to close the loop with an end-to-end strategy.
May 26, 2022   |  By Navaniranjan N
As organizations are embracing digital transformation, it is imperative for them to invest in the right set of frameworks that make the transformation successful for the near term and durable for the long term. Every organization should weave a unique digital fabric taking into account of the sunk cost of its existing technology and new-age solutions.
May 26, 2022   |  By Nagarajan Chakravarthy
Prelude to Digital first Engineering: In the blog that we published earlier, we touched upon how enterprises should gear up and adopt strategies. We have mentioned how enterprises should begin to create a unique blueprint for evolving their operations to be digital savvy for an enhanced experience. We explained the approach that will enable enterprises to digitize business processes and how to choose the right digital technologies and processes.
May 26, 2022   |  By Nagarajan Chakravarthy
In our preceding blog, we emphasized the growing need for digital experience for businesses and how it can be achieved using Digital first engineering as a discipline. These transformations are strategic and organizations failing to position themselves with the future trends by coping with the customer and market needs will lose the competitive advantage.
May 26, 2022   |  By Nagarajan Chakravarthy
In our previous blog, we covered the importance of establishing a Digital first as a discipline. Once the key outcomes of the project are identified, we often stumble upon numerous challenges – the leaders should filter out the associated challenges and risks, to mitigate them and balance out the desired state benefits versus the current state benefits. This will provide better visibility for the teams involved in the transformational process.
May 26, 2022   |  By Nagarajan Chakravarthy
We have seen the importance of adopting a Digital first engineering approach, the challenges faced by leaders, and the role of strategies in our previous blogs. Another factor that plays a significant role in the success of any Digital first initiative is having a proper metric system. These huge transformational processes involve a lot of time, resources, and cost - if these are not managed and measured in a timely fashion, enterprises can end up getting a hit on their bottom line.
May 19, 2022   |  By iOPEX
Why should you choose @iOPEX Technologies? Check out our career video to know about our culture, leadership, and growth opportunities.
Oct 5, 2021   |  By iOPEX
Bala speaks on his success with iOPEX and what keeps him going.
Jul 9, 2021   |  By iOPEX
Watch how iOPEX has grown from its humble beginnings since 2010. Watch our leaders and long-standing employees talk about their meteoric rise and what they have to tell about their association with this passionate organization called iOPEX.
Jun 21, 2019   |  By iOPEX
Shiva Ramani - CEO of iOPEX Technologies shares his invaluable IT experience and provides genuine guidance in choosing a long term career path.
Jun 19, 2019   |  By iOPEX
A candid catch up with our CEO, Shiva Ramani - Check out the teaser and stay tuned for the full interview launching on 21st June ’19
May 30, 2022   |  By iOPEX
In this digital economy, every enterprise allocates a significant chunk of IT spend towards digital transformation, and the cloud plays a good part in it. Vertical cloud environments are becoming the norm across industries. Leading cloud technology platforms will empower businesses to assemble their operations entirely around the customers and attain business continuity alongside efficiency.
May 30, 2022   |  By iOPEX
Every enterprise has its own unique blueprint for digital operations, meaning some businesses are further along in their integration and automation than others. Enterprises should weave a unique digital fabric by investing in the right set of frameworks matching their current tech investments. Here is iOPEX's detailed guide on how to prepare for a true transformation with operational resilience.
May 1, 2022   |  By iOPEX
This whitepaper will provide a detailed analysis on automation in IT services, a step-by-step approach in choosing automation for your IT services is provided to help organizations while choosing an automation partner.
May 1, 2022   |  By iOPEX
Customer support, if managed well, can lead to prolonged customer loyalty, customer advocacy, and additional revenue opportunities. This whitepaper will help you to - Fine-tune your customer support initiatives, Build a robust strategy that boosts customer lifetime value, Drive profits through additional sources of revenue, Minimize customer support costs, Make support your true competitive differentiator.

iOPEX is a new-generation Experience Engineering led digital services provider offering Digital Engineering, Transformation, and Operational services. We are process and technology innovators focused on extracting the best out of the investments you have already made. At iOPEX, we help you realize that golden ratio where your technology and business are in complete synergy, making your company greater than the sum of its parts. Founded in 2009, the demand for our specialized optimization services has helped us grow 60% YoY.

We don't believe in a "one size fits all" policy and have seen the difference that a tailor-made offering can bring to businesses. Exactly why we love building custom solutions for all our clients. We take pride in challenging ourselves and extending boundaries to create new products and novel solutions for traditional and new-age businesses. Our suite of tools is high on performance but low on costs, and puts your existing infrastructure to judicious use. Our customer-centricity, ability to take on challenges and financial risks, and go-getter DNA brings to you a partner who is easy to work with, and who delivers beyond promises. No wonder we boast of a marquee list of Fortune 500 clients, and many more, each being 100% reference-able.