Impact Alert: Why Was a Spike in Hotel Bookings No Cause for Celebration?
One of the world’s leading bed banks – a wholesaler of hotel allocations to B2B and B2C clients – recently experienced a surge in bookings. Great news, right? Not really. A glitch caused room prices from one of their hotel suppliers to drop from $100+ per night to JUST $8. Imagine how much this glitch could have cost them if left unchecked.