Meta is making a massive push into AI wearables, with at least six new devices launching in 2025. But here’s the catch—this wasn’t originally about AI. Meta built its hardware for the metaverse, only to find itself at the center of the AI revolution.

With over 1 million Ray-Ban smart glasses already sold (and a goal of 5 million in 2025), it’s clear there’s demand. But can Meta actually scale this initiative from within, or will they lean on brand partnerships like Oakley to expand?

Here are three key signals to watch:
1) Interoperability – Will these wearables work seamlessly across platforms?
2) Consumer adoption – Can they move beyond novelty to real-world utility?
3) Scale – When AI glasses are as common as AirPods, we’ll know they’ve won.

What do you think—game-changing strategy or a long shot? Drop your thoughts in the comments.

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