You may have heard of test data management (TDM). It’s part of the software delivery process – some would say a crucial part, involving the creation, management, and maintenance of environments for software development and testing. By provisioning fresh, production-like data, it allows developers to test their proposed changes early, thoroughly, and repeatedly with the right test data, when they need it and where they need it.

We recently sat down with James Phillips, CIO at Rev.io, to talk about test data management (TDM) and the growing attention it’s getting from the C-suite. It’s been prompted by the recognition that provisioning test and development environments with realistic production-like data improves the quality of code being developed, reduces errors, and deliver new features to customers faster.