What's really changing in Microsoft Licensing - A real talk with Alexander Golev

Jun 24, 2025

In this episode of the FinOps on Azure podcast, host Michael Stephenson is joined by Alexander Golev from SAM Expert for an honest conversation about what's really changing in Microsoft licensing. With decades of experience in software asset management, Alexander breaks down the shift from traditional licensing to more flexible, consumption-based models -highlighting the role of Azure Arc, the growing complexity of AI licensing, and the importance of collaboration across IT, finance, and procurement.

Whether you're just starting to navigate the FinOps space or already knee-deep in cloud cost optimization, this episode brings valuable insights and real-world advice to help you make smarter decisions with Microsoft services.

For further reading, check out these resources:

🔹FinOps on Azure podcast - https://turbo360.com/podcast

🔹Tips for Controlling and Monitoring Azure Costs in Real-Time -https://turbo360.com/blog/azure-cost-monitoring-real-time

Also, don't miss out on exploring the #1 platform for Azure cost management and monitoring, designed to help you optimize your cloud spending - https://turbo360.com/signup

About the speaker:
Alexander Golev ► https://samexpert.com/about/senior-leadership/
Learn more SAM Expert at ► https://SAMexpert.com

Key moments:
Discussion on Licensing and Cost Management (00:01:02)
Current Trends in Azure Cost Management (00:03:15)
Customer Adoption of New Models (00:05:40)
AI Licensing Changes (00:11:36)
Importance of collaboration between IT, procurement, and cost management teams (00:34:04)

#Azure #Microsoft #microsoftlicensing