I have been seeing this motivational quote pop up on my social media feeds a lot lately: “There’s no elevator to success. You have to take the stairs.” I’ll be honest, I really like the saying. As far as motivational quips go, it does the trick — after reading it I always feel like it’s time to get up and do something.
In the past I used to use the right tool for the right purpose. This led me to employ a lot of tools, and with most turning out to use subscription-based billing, increasing our costs much more that I would have hoped for. So, I adopted a new strategy: Use as few tools as possible, but use them as much as possible.
Does anyone like receiving calls from telemarketers? Unless you use the opportunity to set up a prank and get a good laugh, odds are these calls annoy you just as much as me. These over-the-phone salespeople are frustratingly persistent as they interrupt my day, and they also missed one key step when they dialed my number: Researching whether there was any chance that I would want their product.
In my world, customer-driven is beating data-driven’s ass.
Don’t be that person. “That’s not my job.”
Even the most complicated technologies should be user-friendly.
Let’s help each other make the internet a better place.
Moving further than design, a good interface is an invisible interface…
People aren’t loyal to companies. They’re loyal to values, relationships, and experiences. While someone may say they’re 100% loyal to a certain brand of coffee, for instance, it is more likely that they absolutely prefer the taste of that brand compared to other brands at the store. However, if they are truly loyal to the brand and the company, then there is probably something more to that story.
