5 Reasons to Pursue a DBA in Business Intelligence

5 Reasons to Pursue a DBA in Business Intelligence

A DBA (Doctorate of Business Administration) is a terminal degree that integrates crucial leadership skills, theoretical coursework, and applied research. It’s meant for those with a business-related master’s degree or MBA and keen on advancing their careers. Earning a DBA in business intelligence comes with multiple rewards. Discussed below are five reasons to pursue a DBA in business intelligence.

1. High demand for skilled business intelligence professionals

The high demand for business intelligence professionals is one of the primary reasons for pursuing a DBA. The professionals are in demand in the following industries:

  • Finance
  • Healthcare
  • Retail
  • Technology

Pursuing a business intelligence doctorate can equip you with the skills and knowledge that make you a suitable candidate for the most in-demand business intelligence roles, such as business intelligence analyst. Working in a high-demand role in business intelligence:

  • Offers job security because downsizing and layoffs are less likely to occur
  • Provides numerous career advancement and growth opportunities that enable you to climb the ladder while achieving your professional goals

2. Ensure data-based organizational decisions

Pursuing a DBA in business intelligence teaches you to use suitable tools to gather and utilize data to ensure your organization's success, which enables you to solve issues and guide organizational decisions. DBA’s practical coursework teaches you how to:

  • Apply statistical techniques to improve a company’s operational efficiency
  • Communicate outcomes to critical decision-makers
  • Use macro- and microeconomic ways to solve organizational issues from a comprehensive lens
  • Ascertain ethical and transparent data collection that adheres to privacy regulations
  • Develop advanced dashboards and platforms to facilitate data-focused business insights

A DBA in business intelligence sharpens your decision-making, problem-solving, and critical-thinking skills to ensure you’re well-prepared to deal with business world-related challenges.

3. More job opportunities and career flexibility

Earning a Doctorate of Business Administration in business intelligence comes with increased job opportunities across various sectors and industries, including:

  • Technological organizations
  • Consulting firms
  • Manufacturing firms
  • Universities and colleges
  • Insurance firms
  • Corporations
  • Healthcare organizations
  • Government agencies

As a DBA degree holder, you can explore various career dimensions of business intelligence based on your expertise and interests. For instance, if you’re interested in the financial aspect of business intelligence, you can pursue a career as a financial analyst, financial controller, or chief financial officer in small businesses and large corporations. If you prefer the technical side, a profession in information technology that needs in-depth business intelligence knowledge would be ideal. With a DBA in business intelligence, you can pursue various positions and career paths, including:

  • Management consultant
  • Senior business analyst
  • Chief executive officer and more

4. Raise your earning potential

Acquiring a Doctorate of Business Administration in business intelligence boosts your earning potential. As a DBA graduate, you can progress your career to top leadership positions like a business analyst or CEO, which raises the possibility of better pay. A DBA graduate holder’s median starting salary is $180,000, meaning a higher-level role commands a better earning potential based on industry, experience, and location.

5. Develop advanced skills

The rapidly changing business intelligence world calls for new skills. A DBA equips you with in-demand skills like:

  • Data Science
  • Artificial Intelligence
  • Machine Learning

You also learn BI processes like data mining, descriptive analytics, and more.


A DBA is perfect for experienced professionals seeking to progress their careers and boost their earning potential. The high demand for skilled BI professionals, the ability to make data-focused decisions, and increased career opportunities are some of the reasons to pursue a DBA in business intelligence.