Rethinking WhatsApp Alerts - A Data-Driven Approach
WhatsApp has become a major alerting channel for incident response teams. It's popular and for many, a great alternative to SMS. In our 2024 recap, we mentioned how Spike sent over 25,000 alerts on WhatsApp. It is now the 2nd most used alert channel for responders on Spike (rising from 4th spot in 2023). But... I will be the first one to admit – the WhatsApp alerts experience needed work to help responders react to incidents quicker!