These days, artificial intelligence can’t be considered a futuristic concept anymore. It’s still evolving slowly but has already influenced how many companies operate around the world. Thailand is no exception to this — the rise of AI brings both opportunities and obstacles for entrepreneurs.

Let’s explore the current impact that this technology has on Thailand business services. We’ll also discuss some tips on using AI responsibly to avoid compromising yourselves.

Many Thai Jobs Are Still Safe From Artificial Intelligence

A significant fraction of Thai workers are utilising AI for both job-related and personal purposes, even though job displacement has been a hot topic ever since using AI tools at work has become a common practice in many countries.

One major reason why many Thais seem unbothered is that it’s estimated that only a small percentage of Thailand’s service sector will likely be affected — around four per cent. It’s a modest figure considering that much of Thailand’s workforce isn’t in that industry.

Furthermore, sectors like agriculture and tourism are still more prominent in Thailand. These are more human-centric and would be severely hindered if they relied too heavily on today’s AI.

How Can AI Improve Thai Businesses and Services?

It’s always important to first view artificial intelligence as a way to enhance human productivity instead of replacing us. Total reliance on AI can be detrimental to your success in the long run even if it saves you money today.

With that in mind, let’s discuss some ways this technology can help businesses throughout Thailand:

Optimise Customer Services

AI tools like chatbots can assist customers with basic inquiries, which helps speed up response times. If faced with a more complex concern, human assistants can take over to accommodate the customer with more care.

Streamline HR Processes

Human resource departments can use AI to improve the hiring process. The tools can filter resumes and assess candidates to ensure they match the job description so the HR staff can better decide if they’re worth recruiting or not.

Data-driven Decision Making

AI can also help upper management make more informed decisions based on insights gathered from past data. For instance:

• They can use predictive analytics to make market trend projections, predict consumer behaviours, and create financial forecasts.
• AI-powered monitoring systems can help business owners identify bottlenecks, safety risks, and other areas for improvement in their operations.

Improve Supply Chain Management

Thai businesses can also improve their supply chain’s efficiency by using AI to foresee the demand for certain goods using historical data and patterns. By doing so, they can budget accordingly, adjust their restocking schedules, and minimise any excess inventory.

Handle Repetitive Tasks

Many AI tools allow employees to save more time and focus on more substantial tasks. For instance, they can use scheduling software to manage their work calendars and schedule appointments, while reporting tools can generate reports within minutes so workers only have to refine the details later.

Precautions When Leveraging AI for Your Business

Using artificial intelligence in the workplace comes with risks like data privacy and unethical use, so let’s start taking some protective measures:

• Prioritise Data Security - Since AI relies heavily on data, it’s important to protect your information so nothing sensitive is exposed to unwanted parties. This can involve implementing data anonymisation and encryption protocols.
• Use Dependable AI Solutions - You should also make sure you’re using reliable AI services for your business. For example, vendors must be transparent about the algorithms and data sets that their systems use. It also helps if their solutions have already been tested and proven with other users.
• Train Your Team - Educate your employees to use AI tools not only effectively but also ethically. Responsible usage can save your company from potential legal issues in the future.

AI Has the Potential To Drive Your Business Forward

Artificial intelligence has the power to make Thailand’s businesses thrive. However, employers and workers should use this technology with care so they don’t put their livelihoods in jeopardy. Being completely dependent on such tools can be a step backwards for everyone.

If you need guidance on using AI effectively and responsibly for your company, you should consult a business service provider on the matter. These experts are familiar with the tools many organisations use today and can help you utilise them so you have the edge you need in our country’s evolving market.