Address Lookup APIs Explained: How They Work & Why You Should Care
Address lookups are technical processes that are typically used in businesses to streamline operations. For instance, eCommerce brands leverage address lookup services to facilitate personalised checkout processes or customer onboarding. This goes a long way in enhancing user experience, yielding long-term benefits for the business.
What Are Address Lookup APIs?
The best way to understand address lookup APIs is to first understand what APIs, in general, are. An API, which is short for Application Programming Interface, is a set of rules that makes it possible for two separate software systems to communicate. An address lookup API uses the same concept to query data from databases that hold address information.
When you search for an address from your application or code, the API will forward the query to multiple services and after getting the results, it compiles them and provides them to you. A premium address lookup API from a top provider like Trestle will go beyond just helping you to find out whether an address exists and offer a wide variety of information linked to an address. Not only that, but you can use such addresses to validate, standardise, and complete address data in real time.
How Do Address Lookup APIs Work?
There are functional and technical explanations of how address lookup APIs work. The functional explanation is the one mentioned above, in which address verification API queries multiple reference data sources and then aggregates the data into a single, complete record. That way, companies can access complete and accurate address details, even on a global scale, instantly.
The technical process uncovers the inner workings of a lookup API in two main steps:
(i) Find Request
This is the request that comes from the user side of the API. So, when you search for an address to determine if it's real or to get more information about it, the API takes up your request and sends it to the connected services.
(ii) Retrieve Request
This request leans more to the server side of the API. Once the search is complete, the API can request the information, which the service will then provide so that the API can pass it along to your address search tool.
So, Then, Should You Even Care?
If you know the pain of dealing with inaccurate or inconsistent data, then you will understand why an address lookup API can be beneficial to your business. Data accuracy is an indispensable element in serving your customers and ignoring such a crucial aspect can put your relationship with customers in jeopardy.
It goes without saying, then, that investing in a premium address lookup tool from a reliable provider can enhance the way your business operates and unlock benefits that are only typical of businesses with highly optimised processes. Here is a quick list of some of the top benefits you can expect if you invest in such a tool:
- Fraud prevention
- Cost savings on shipping
- Improved customer experience
- Enhanced data quality
- Better operational efficiency
If your business is in the eCommerce, logistics, finance, or marketing sectors, or if you utilise any of these business functions, investing in an address lookup tool should be a no-brainer for you.
Experience the Power of Accurate Data Today
There is a lot you can do with an address lookup API that will enhance the way your business operates. Not only are you trying to find out whether the address information your customers provide is correct, but you can also use your address lookup tool to filter out certain addresses in real time.
If you want a first-hand experience of these and other benefits, you should visit Trestle's website to not only try their APIs but also learn more about how they can improve the accuracy of data in your company.