What are Core Web Vitals, and why should you care? Let's power through the essentials of CWV, CX and their impact on $$$. This is written with the busy software executive in mind - so we're sticking to a clear, big-picture view of metrics, user experience and revenue. Chances are, if you've heard about Core Web Vitals (CWV), it's been in the form of a stick: something Google is enforcing that can hurt your search engine visibility. We're here to go over the carrot - a quick explainer of Core Web Vitals, and how they can help you connect with customers and drive lasting innovation.