The health of a domain reflects current server status and other details like email servers and DNS records. Today, we’ll do a deep dive into the Domain Health Check and point out potential uses.

Imagine going to the store and waiting in line for 10 minutes while the cashier calls the manager over to help the customer in front of you. That is how it feels when you are waiting for a slow webpage to load. You get impatient and even contemplate moving to a new checkout line (or website). Many people want to shop, bank, and pay bills online because it is quicker. You don’t have to spend the time driving to the bank and waiting in line.

Today’s economy has created a new class of worker: the IT consultant. This lone warrior often manages multiple websites, responding to anything from outages to update requests and every code debug in between. If one can manage the never ending onslaught of servers, API calls and transactions these sites rely on each day, it’s a pretty decent living. The key is removing all the menial work that overwhelms and stifles productivity.

When it comes to loading time, every second counts. In fact, studies show people will never return to your site if it takes longer than a couple of seconds to load. Site speed should be high on your list of performance improvements. On the internet, you really do only get one chance to make a first impression. That’s why speed testing is so important, but it shouldn’t stop at the development phase. Site speed should be continually monitored every step of the way.