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Open Source Is Good Marketing

Summary: Jean-Jérôme Schmidt-Soisson, marketing lead at VictoriaMetrics, shows that open source and marketing are not opposites. Open source itself can be a powerful growth engine through trust, community, content, documentation, and discoverability. The article explains VictoriaMetrics’ pull-based marketing strategy, anchored in open-source values, to support adoption and business growth. This is our second article on the relationship between open source and marketing.

Open source for Europe's space missions

Every space mission begins long before launch day. Ideas become spacecraft. Thousands of decisions are made before a single engine ignites. The European Space Agency (ESA) knows what that journey looks like. As the agency prepares to increase the missions it supports by 2030, it is laying the groundwork for decades of future exploration. Working with Canonical, ESA is building a common platform for mission operations based on open source. Kubernetes, Ceph, PostgreSQL, and Kafka form ESA’s infrastructure foundation.