In the vast, mystical realm of the internet, where websites come to life and cat videos rule the land, there resides a hidden hero – Website Monitoring. Armed with lightning-fast reflexes and a vigilante’s keen eye, this unsung champion is the secret sauce to soaring traffic.

Back in the 1970s when bell bottoms roamed the world and 8-tracks reigned supreme, the Eagles warned us that Hotel California was a place where you could “checkout anytime you like, but you can never leave.” Well, on the 21st century e-commerce landscape there is a similar dilemma facing customers who want to buy everything from gardening equipment to a new car: they can try to checkout anytime they like, but they can never buy.