How to Talk to Your CMO About Data Analytics
Minimize human error, combine disparate marketing data and have a true conversation about marketing campaign effectiveness.
Minimize human error, combine disparate marketing data and have a true conversation about marketing campaign effectiveness.
We now support more popular enterprise data sources, including IBM db2, Oracle RAC and SAP HANA.
Pre-owned vehicle ecommerce business replicates MySQL data, saves six engineers over four months of manual work & improves data reliability for analytics teams.
Growth marketers are responsible for attracting sales leads to fuel their company’s business. There are many tactics for recruiting prospects including: paid media, organic media, events, content marketing and more. These efforts drive awareness and start prospects down the sales conversion funnel. Growth marketers deploy outreach and lead generation efforts spread across dozens if not hundreds of channels.
The acronym “ETL” is often used to refer to data integration; the activities required to support analytics. The precise order in which those activities are performed can vary. In this piece, we will describe two major conceptual approaches to data integration, ETL and ELT.
Real-world success stories illustrate the benefits of a modern data stack, from lower engineering costs to greater data literacy.
An enterprise data warehouse is critical to the long-term viability of your business.
A cloud-native data stack frees up Clari’s one-man analytics team to drive data innovation and revenue.