On "Open" Distros, Open Source, and Building a Company

At Elastic, our focus is on building great products, forming communities around them, and making our users successful. In 2009, I sat down and wrote the first few lines of Elasticsearch and open sourced it. I quit my job and spent two years investing in building the product and fostering the amazing community that has been built around it. In 2012 we formed a company, Elastic, around it.