Broomfield, CO, USA
Sep 15, 2020   |  By Kshitish Sahoo
The data revolution in India in the recent past resulted in high bandwidth internet, low mobile data tariffs, and access to the best smartphones and upcoming technologies. It paved the path for rapid digitization and rapid adoption. One of the most noticeable and significant changes was the way Indians consumed video content. The likes of Youtube have millions of daily active users from India alone.
Sep 9, 2020   |  By Rithish Saralaya
As one of the leading online travel booking companies in the world, Goibibo provides a range of booking services to over 20+ million happy travelers every month. Over 90 million users have downloaded our app to book hotels, flights, trains, buses, and cars. The secret behind this scale and success is the incredibly customer-centric and data-driven product culture that has helped us innovate fast, remediate issues at lightning speed, and deliver great customer experience.
Sep 4, 2020   |  By Rohit Maheshwari
“The factory of the future will have only two employees, a man, and a dog. The man will be there to feed the dog. The dog will be there to keep the man from touching the equipment.” – Warren Bennis. More than 50% of the inventions in the history of mankind have happened in the first two decades of this century. We clearly live in a pretty intense period of time. The age of inventions is upon us. And it promises to solve some very important societal challenges.
Sep 1, 2020   |  By Kshitish Sahoo
Contribution analysis is a product feature that helps you understand your data better and identify the root cause of unexpected anomalies in detail. With our continuous pursuit to help businesses reduce the blind spots in business metrics, we have come up with yet another feature that helps you find the contribution of all the factors that led to an anomaly. The primary goal with Contribution Analytics is to provide the user with Automatic Diagnostics and help the user in root cause analysis.
Aug 19, 2020   |  By Tharika Tellicherry
Thanks to Healthcare e-commerce, you can conveniently shop anywhere, any time, and scroll through thousands of healthcare products at a stretch using a mobile app or website. As more consumers shop online for medical and healthcare supplies, the healthcare E-commerce market is expected to grow significantly and reach $382.8 billion at a CAGR of 20.6% through 2023.
Aug 4, 2020   |  By Tharika Tellicherry
The AdTech industry is constantly evolving. With heavy competition, the emergence of new technologies, and changes in user behavior, advertisers have to constantly adapt their advertising campaigns in line with the latest market requirements. This involves active monitoring of business-critical AdTech KPIs that impact customer experience and conversions.
Jul 28, 2020   |  By Tharika Tellicherry
Digital education has become a necessity in these times more than a convenience. With greater flexibility and personalization, EdTech apps are attracting both students and working professionals alike. An immersive and personalized learning experience is critical to the success of any EdTech app. Education is no longer a one-sided delivery of content or information. Companies, today are trying to build experiences around the content to make it more consumable and engaging.
Jul 10, 2020   |  By Kshitish Sahoo
Over time, our customers have adopted and used our tool for detecting anomalies or discovering opportunities. We understand that the journey does not stop there. We still have to find the root cause of the incidents. To help our customers in their endeavor to investigate and reach closure, we now introduce Smart Insights on detected anomalies.
Jul 6, 2020   |  By Kshitish Sahoo
In Telecom, maintaining the loyalty of customers is difficult, as there are alternatives available with customers and the switching cost is low. In Telecom, the nature of the business is designed to be self-serve for the Customers. Therefore, each touchpoint where the Customer needs a service from the operator should be seamless. Prepaid customers contribute a significant part of revenue for telecom operators.
Jul 2, 2020   |  By Kshitish Sahoo
The Journey from Visitors to Customers Funnels are foundational-level building blocks of all digital businesses. Funnels are the path taken by visitors to a website, to become a customer. Visitors flow through a website in large numbers, but all of that traffic funnels down to just a trickle of signups, sales, or conversion. Marketing Funnel monitoring and analysis can help spot where users are leaving your website so that you can take necessary action to increase conversions.
Jul 23, 2020   |  By CrunchMetrics
Be it a hidden glitch that prevents customers from making a purchase or a new buyer behavior that impacts revenue, AI-driven analytics can reveal minute anomalies and patterns hidden in the complex layers of e-commerce data. Learn more about the importance of anomaly detection for e-commerce.
Jul 6, 2020   |  By CrunchMetrics
Learn how Bigbasket – India’s largest online food and grocery store successfully managed a spike of 900% in demand with just 50% of its staff. Know more about their winning analytical capabilities and data-driven culture.
Jun 1, 2020   |  By CrunchMetrics
Pricing glitches can have devastating implications on your online business. Here is a video that shows how an AI-based anomaly detection system detects and alerts you in real-time incase you rolled out any unintended discount.
Mar 19, 2020   |  By CrunchMetrics
Learn how CrunchMetrics leverages AI-ML techniques to mitigate business risks by detecting and highlighting anomalies in real-time.
Mar 11, 2020   |  By CrunchMetrics
What are the key engineering design principles to consider while building an anomaly detection platform? Check out our video to know more:
Feb 17, 2020   |  By CrunchMetrics
Check out the video to understand types of anomalies and how to get actionable insights! To know more visit
Jan 22, 2020   |  By CrunchMetrics
Your current approach in detecting anomalies is insufficient & ineffective! Know the best approach to detect and fix issues in your business with CrunchMetrics.

CrunchMetrics is an advanced anomaly detection system, that leverages the combined power of statistical methods and AI-ML based techniques to sift through your data to identify incidents that are business critical in nature. It examines historical data to understand and establish what is ‘normal’ behavior, and then constantly monitors data streams to single out ‘abnormal’ patterns, known as anomalies.

Further it analyses these anomalies in a contextual manner and correlates them with different data signals in the enterprise to understand if it is indeed a business-critical incident. Identified incidents are flagged in real-time, enabling stakeholders to act instantly, and thereby minimizing the potential impact on the business.

AI-Powered Anomaly Detection:

  • Automated, Real-Time Detection: CrunchMetrics brings fully automated anomaly detection that enables error-free handling of large and complex data sets, and real-time detection and alerting.
  • Powered by AI, ML: The system adopts Artificial Intelligence, Machine Learning and Deep Learning techniques to interpret the available data and derive meaningful and thematic insights from it that can be applied to multiple use cases.
  • Self-Learning Alogorithms: CrunchMetrics stands out with its ability to evolve automatically based on the insights acquired from newer incidents. As the database grows bigger, the number of patterns identified also increases, leading to more accurate and consistent output.
  • Seamless Integration: CrunchMetrics seamlessly integrates with your existing systems, be it a data warehouse, or a sophisticated BI system. What’s more? It enables this through simple mechanisms such as web-services or APIs.
  • Flexible Output Channels: Use the output from CrunchMetrics in a way that suits you best. Leverage the inbuilt, intuitive, easy to use GUI, or channel the output to existing workflow management or ticketing systems, based on your need. It even allows for integration with leading fraud detection systems to enable anomaly detection as a complementary solution to fraud detection.
  • Vertical Agnostic Solutions: Be it Telecom, Retail, FinTech, or any other leading vertical, CrunchMetrics provides you adequate use cases where anomaly detection can truly help you discover business incidents of high value.

Unleash the power of AI on your data to focus on business incidents that matter.